the Strategy
Books are double duty communications tactics – creating visibility and credibility. A boutique publisher, Mitra Publishing, was created to facilitate niche book design, production, printing and distribution.
We designed, photographed and wrote the coffee table book, Rainforests to Flowers, showcasing the National Flower Gardens of Indonesia and their cut flower fields.
We designed, photographed and wrote two volumes of Fresh Wood, a coffee table book showcasing the finalists of the Association’s national student design contest for award-winning furniture. In both books, internationally recognized experts in the industry made significant contributions in photographs and/or interviews.
We photographed and designed the book, Chakra Gardens: Opening the Senses of the Soul, illustrating the text from retreat owner Carol Cumes. A Chakra Gardens website was also created to support sales of the book.
Fresh Wood book |
Mitra Publishing Group |
Boutique publishing |
Rainforests to Flowers |
National Flower Gardens of Indonesia |
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National student woodworking design contest |